The Only Insurance Broker Built for Supplement, Beauty, and Ingestible Brands
Product liability, general liability, recall coverage, and professional liability for the founders building the next era of supplement, beauty, OTC, and ingestible product brands.
I built this agency for the brands every other broker turned down.
Supplements. Beauty. OTC. Ingestible products. The categories most carriers won't write because the math is "too complicated."
Ten years in, my team has quoted more than 10,000 ecom companies and we know exactly which carriers actually want your business, which ones will write you cleanly, and which ones reward your NSF, GRMA, and TIC certification work with real premium credits.
If you've ever been told "we don't write that risk," you've come to the right place.
Built for the products you sell, not warmed-over generic policies.
Four lines of coverage built for the way ingestible and beauty product brands actually operate.
Product Liability
If a customer is harmed by your product, this defends you. Built for adverse reactions, contamination claims, and ingredient-sourcing failures specific to ingestible and beauty goods.
Learn more →General Liability
The $1M / $2M policy structure Amazon, TikTok Shop, and Walmart Marketplace require, with proper additional insured language for every platform you sell on.
Learn more →Product Recall
Pulls a contaminated, mislabeled, or non-compliant batch off the shelf without ending your business. Includes crisis response and customer notification.
Learn more →Professional Liability
For the formulators, label writers, and supplement consultants who are personally on the hook when a formulation, claim, or cGMP-aligned process is questioned later.
Learn more →Specialty coverage across nine product verticals.
Different products. Different exposures. Different policies. We write all of them.
Supplements & Vitamins
Capsules, gummies, powders, liquids. NSF/ANSI 173, 21 CFR 111 cGMP.
Beauty & Cosmetics
MoCRA compliant policies for skincare, color, fragrance, and indie beauty.
OTC Products
Monograph compliance, FDA-aligned labeling, drug facts panel risk coverage.
Ingestible Beauty
Nutricosmetics, beauty gummies, collagen drinks. Where supplement meets beauty.
CBD & Hemp
Federally legal hemp products, COA-aligned underwriting, restricted carrier access.
Topical Products
Lotions, creams, salves. Penetration claims and sensitization exposure.
Pet Supplements
NASC-aligned, pet food and treat manufacturer coverage built for the pet niche.
Psychedelics
Where the law allows. Ketamine clinics, ibogaine retreats, plant-medicine adjacent.
Nootropics
Cognitive supplements and functional mushrooms. Lion's Mane to Alpha-GPC.
Five-star Google reviews from the people we insure.
As a young entrepreneur, Hadden Insurance has made this process so simple and has truly guided me through the process to get the best possible solution for my business. Love them.
Reasonable price. The team has been fantastic guiding us through the insurance process. Great salespeople who follow up and carefully listen to your needs. Can do nothing but recommend working with Ashlin's team.
Very knowledgeable, professional, and instrumental in getting my small business covered. I don't have a typical policy so she went above and beyond to find a policy that matches my needs. 100% recommend Ashlin Hadden Insurance.
Amazon's January 2026 cGMP rule changed the math for every supplement seller.
If you sell ingestibles on Amazon, you have 90 days from notification to verify cGMP compliance through one of seven approved TIC providers. Most brokers haven't read the rule. We wrote a guide.
- What the rule actually says, in plain English
- The 7 approved TIC providers and which fits your manufacturer
- How NSF/ANSI 455-2 certification can lower your insurance premium
- What happens to your coverage if Amazon flags your listing
Get a quote built for what you actually sell.
Tell us about your products, your channels, and your manufacturer. We come back with coverage built for the 2026 rules, not warmed-over generic ecom policies.
Start my quoteOr call (765) 432-8989